Executive Summary Template

Winning Executive Summary Structure

1. Understanding of the Requirement (1 paragraph)

Demonstrate clear understanding of agency's needs and objectives

2. Our Solution (2-3 paragraphs)

High-level overview of your technical approach and innovations

3. Why [Company Name] (1-2 paragraphs)

Unique qualifications, past performance, and discriminators

4. Benefits to the Government (Bullet points)

  • Cost savings
  • Risk reduction
  • Schedule certainty
  • Technical excellence

Technical Proposal Sections

Technical Approach

  • Understanding of requirements
  • Technical solution details
  • Methodology & processes
  • Innovation & value adds
  • Technical discriminators

Management Plan

  • Organizational structure
  • Key personnel resumes
  • Communication plan
  • Quality control
  • Transition plan

Risk Mitigation

  • Risk identification matrix
  • Probability & impact
  • Mitigation strategies
  • Contingency plans
  • Monitoring approach

Compliance Matrix Template

RFP Section Requirement Proposal Section Page # Compliance
L.1 Technical Volume - 25 pages max Volume I 1-25 ✓ Compliant
C.2.1 System Architecture Section 2.1 5-8 ✓ Compliant
C.2.2 Security Requirements Section 2.2 9-12 ✓ Exceeds

Proposal Writing Best Practices

Do's

  • Follow instructions exactly
  • Use active voice
  • Include proof points
  • Quantify benefits
  • Use graphics effectively
  • Write to evaluation criteria

Don'ts

  • Exceed page limits
  • Use marketing fluff
  • Make unsupported claims
  • Ignore instructions
  • Submit generic content
  • Forget to proofread